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Writing Advertisements and Stereotypes: The Impact of the 1950's Marketing Industry on Women 


(Alcoa Aluminum, 1953)

(Kenwood, 1960)


(Schlitz. 1952)


Thesis:

Communication through advertisement in the 1950’s objectified and portrayed women as incompetent, consequently creating societal divisions about gender roles by further enforcing the stereotypes that women belonged only in the home as supporters of men. 


Emma Hulst

Writing Advertisements and Stereotypes: The Impact of the 1950's Marketing Industry on Women 

Senior Individual Website

Word Count: 1185

Media Length: 4:57

Process Paper: 498

History of Women's Roles